IBM a New Way to Startup

IBM - New Way to Startup

About Project



Freelance design/illustration/animation from by MassFX Media in Denver Colorado. Asked by IBM to design/illustrate and animate this introduction animation for a web series, “A New Way to Startup!” to be made during SXSW 2015.

Starting with script this concept and design were hand made. Each scene was based on an overall story-line yet staying within the minimalist approach that IBM and partners have become known for. The characters and scenes are purposely simple and the animation style matches the fun bright colors.

This piece played at the SXSW conference in Austin TX in 2015 and online since.

Directed MassFX Media
Design Gary Tussey
EDIT Gary Tussey
Animation Gary Tussey

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